Logo is one of the important branding for your business. A logo is a company's major graphical representation, a logo anchors a business' brand. For this reason, logo is an essential part of any business overall marking strategy.
A well-designed logo can represent the company unique identity, and through colors, fonts and images, they provide essential information about a company that allows your business recognisable by the consumers and stand against other competitors in the market.
It's not easy to create a great logo, but let's start with 4 basic tips of a well-designed logo:
Keep it simple
Simplicity makes a logo design memorable and easily recognisable. You want to let your customer able to guess the products or services you're selling with just one look.
When taking the brand’s personality into account, you have to think about every aspect of the image.
A good logo will work across a variety of media and applications. You will need to find out how does your logo look in grayscale tones? Does it work in different sizes? etc...
In the end, it all comes down to how much budget you have. Logo design process can be lengthy, tedious and expensive but luckily there's online tools available to create a unique logo under 30minutes at an affordable price.
Tailor Brands is an online platform that creates beautiful logo by simply entering a few inputs such as description keywords of your business and the font styles that you like. Once you have done all that, it will compute and create a complete corporate identity that match your design direction, all under 30minutes!
Don't believe me? Let me demonstrate how I made mine in under 15minutes.
The Process of making logo with Tailor Brands
The key feature of Tailor Brands is instant logo creation. It creates logo based on your business description and preferences. It's free to sign up. Once you've done so, you can start your logo creation.
And, here's is the step-by-step guide:
In the first 2 screens, you will need to fill in the basic details of your business - business name and tagline (optional) and also a brief description of your business.
Then, you will get to choose your preferred logo type. There're 3 different types to choose from:
- Icon based: An easy to remember shape in the center of your logo design.
- Name based: Your company name as a key element of your logo design.
- Initial based: Initials as the main element of your logo design.
In the last step, you will get to choose the style of your logo. You'll be presented two font styles at a time, and you get to choose either one or dislike both. You will need to choose for around 4-5 times.
Once you've done that, you can sit tight and wait for a little while and let's Tailor Brands to process your inputs.
Once it's finished processing all your data inputs, you will get redirected to this page.
There are a few logo to choose from and you still able to fine tune your logo by changing text, font, colour, logo style and icon. Whenever you updated the logo, you will able to preview the changes you made almost instantly.
Besides that, you can "heart it" to save your current design as a revision.
Here's the logo I've created under 15mins. This is the best part where you can see how your logo will look like on different media such as tag, book, water bottle, letterhead, name card, phone and clothing.
Tailor Brands is designed to be intuitive and user friendly. For a first time user like myself, I don't have issue navigate around and create my very first logo. It effectively eliminates the needs of lengthy and costly logo design process.
Once you have chosen the final design, you can sign up for a plan starting from just $2.99!