Inspirations

Important guidance for a successful online business

Written by Kevin Liew on 14 Apr 2017
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Setting up and maintaining a website for a business is easy if you have been doing it for years. However, not everyone has that experience but they still need to get the most out of their website. If you are in that boat then you’re probably looking for some tips on how to achieve success with your website.

Not all elements of developing a website has a right or wrong answer. As an example, selecting the right web host is not black and white. One of the most important considerations is to choose a hosting company that is right for your circumstances. So there isn’t really one host that works for everyone, it just depends on what you need to get out of your web host. So if you need it to work with WordPress, if you need a certain amount of storage or if you need to keep costs down through using a shared hosting package.

Other aspects of developing a good website are a bit more defined. The structure and content layout of your website is more straightforward. Fortunately, there is a general set of rules when it comes to positioning your content to get the most out of it. You can find everything that you need to know about content positioning in this handy infographic, 25 features every online business must have in 2017.

Rather than spending time trying to work out how to get the highest volumes of click-throughs depending on where your call to action is, you can just use this as a template. The 25 features have been developed from years of website content research and will ensure your content is doing what it needs to – generating more business through your website.

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